Daniel Braz

Senior technology executive.

I'm CTO of BRQ's Digital Products Studio — the former WEME, acquired by BRQ in September 2025 — where I lead end-to-end, from strategic diagnosis through engineering, with a proprietary operating model spanning KPIs, governance, platform engineering, pricing, and allocation to ensure predictability without constraining innovation. There I structured Backpack, the Studio's internal agent platform, and proposed the BRQ AI Research Group across four lines: agentic software engineering, AI-native products, AI governance, and developer productivity. Client engagements include CPFL, BV, Santander, Edenred, Cateno, and Opea.

I'm also CTO of Bud — an independent SaaS company (originally a WEME venture, outside the scope of the BRQ acquisition and with no corporate ties to it). Bud is a platform for strategy and performance management with context-aware AI; its Bud Coach agents (Goal Setting, Calibration, Performance & Development) run in production across the product, Microsoft Teams, and WhatsApp.

Earlier, I led the X Platform business unit at Senior Sistemas (P&L, team from 0 to 57, R$17M pipeline), Nuvemshop's regional Professional Services for LATAM Enterprise, and technology at Accenture (USD 450M+ portfolio across Itaú, Cielo, Santander, Globo, Google) and ThoughtWorks. Before that, as Director at Concrete, I helped scale the company from 40 to 700 people and from R$5M to R$150M+ in revenue — leading to its acquisition by Accenture.